True to his unique style of fusing contemporary pop / R&B sounds with well known Bollywood hits, Arjun leaves his mark on the timeless ‘Chaiyya Chaiyya‘. The original is composed by the legendary AR Rahman and is taken from the 1998 film ‘Dil Se‘. Arjun, who has amassed in excess of an incredible 19 million YouTube views on his channel, picked up the Best Urban Act accolade at last year’s Asian Music Awards and is managed by leading UK agency Crown Talent.
Arjun says: “Chaiyya Chaiyya is a classic film song which I grew up listening to. It’s a timeless track and I wanted to try fusing it with a contemporary Western tune. I experimented in the studio and then decided to try splicing in elements of Nicki Minaj’s “Super Bass”. To me the ‘east meets west’ fusion sounds fresh and hopefully the fans will enjoy it. I’m also excited about my first mainstream release, which will be out next month.”