The world’s first British Iranian Pop Star M.I.L.A.D (May I Live and Die) was born in Tehran, grew up in Sweden and makes his music from his London studio (with music producer Terry Mardi).
His style has been compared to a mixture of Justin Timberlake, Kurt Cobain and 2 Pac with his husky tone and conscious lyrics, this singer songwriter in reality is unlike any other artist and Terry Mardi likes to call him the Persian Prince.
"I would like to thank all at Desi Box and readers for their support and am happy to accept the Asian community as my own and am learning a lot from my mentor and producer, Terry Mardi, since Iran is historically a major part of India’s culture and vice versa, not a lot of people know that I actually started on the Asian scene and then my own people, the persians, adopted me as their pop hero having seen what Desi’s do, I am inspired and like to call myself an honorary Desi as granted by Terry Mardi himself who as you know is Mr.Desi. Thanks to all my fans and I look forward to seeing you all on my forthcoming world tour" – M.I.L.A.D
Terry Mardi adds "I have strived for 15 years now to push the boundaries of how Desi’s are perceived in the Media, not only do we have rich culture and history but we actually have many solutions in the East to the problems in the west. The problem has always been self belief. I am a firm believer in our people, our culture, our heritage and it’s always nice to educate non-desi’s and DESIFY them. M.I.L.A.D is no stranger to DESI CULTURE, he was an unsigned artist on BBC Asian Network years ago and despite not being Asian in the obvious sense, he has already performed at Asian Mela’s and events across the world, proof that the middle eastern and Asian cultures are indeed very similar, I hope that I have delivered a good sound for him, i want to make quality music, as our people deserve the best".
Check out the Persian Prince’s desi mix to his popular single Love Flow.